5 Important Things to Start Your Own Physiotherapy Clinic

Starting your own physiotherapy clinic as a physiotherapist is quite challenging. Because at that time you are redesigning your career with ...

Starting your own physiotherapy clinic as a physiotherapist is quite challenging. Because at that time you are redesigning your career with initiative as an entrepreneur as a professional doctor. Starting and managing your own clinic comes with more responsibilities and risks. However, with years of practice and a strong business plan, you can start your own clinic.

Acquiring new patients and winning clients over and over again is a huge advantage for any physiotherapy clinic. And here are some important steps to take in planning your new physiotherapy business.

Step-1: Focus on Your Niche

No practice can begin without some precise research. When doing your research, you will need to answer the following questions to yourself:

Who are your patients?
What kind of physiotherapy do they need?
Why do they need physiotherapy?
Why would they choose your clinic?
What is the scope of competition in this profession?

Step-2: Which type of physiotherapy exercise is good for you

Type of Physiotherapy Practice

Simply taking the step of running your own clinic is not enough. Physiotherapy exercises mean so much more!

You should choose health services other than physiotherapy and electrotherapy, such as manual therapy, osteopathy or chiropractic. You can offer a gym of sorts and let your patients use your equipment regularly. With this unique initiative you can make a true contribution to their recovery along with your gym environment.

Step-3: Choose a good location

It is important to consider the geographical location for your practice as it will attract local people. A good place will make good references and verbal publicity. How much space you think is needed is also an important decision. The space should not be too small, it should ensure a comfortable treatment experience for your patients.

Step-4: Choose the required treatment equipment

Invest in good and quality equipment. These tools will help you turn your practice into a powerful success story. Good equipment requires investment but will last for years. Johri Digital offers you the best equipment for your clinic starting from a minimum budget of 1 Lakh.

You should also be very clear about the modalities of treatment required in your clinic. You should know what practices set your clinic apart. Devices should be selected based on the problems experienced by your patients. For example, if you receive patients suffering from arthritis of the knee, then combination therapy is the solution. It also gives effective results in paralysis. If the patient is suffering from plantar fasciitis, low level laser therapy is most appropriate. Shortwave diathermy is a real relief in the pain of diabetes. If your patient is experiencing extreme stress and depression, CES is an option. Ultrasound therapy is best suited for wound healing. Electrotherapy is really effective in sciatica, muscle pain, joint pain, neuralgia and foot fall. It is also an alternative to knee replacement surgery.

Step-5: Start Selling Your Physiotherapy Clinic!

Acquiring new patients and engaging current patients should be one of your main tasks. The above steps combined will give you a clear picture of your practice, your concept idea and the expenses you will incur. Now you need to develop some strategies to get patients in the door, and more importantly, to keep them coming back.

You can apply the following engaging approaches to your patients: